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Brace for Impact: Managing the Surge of New Medical Billing Regulations

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White Male Manager Healthcare Tech TeamAs US healthcare costs continue rising steeply – now over $4 trillion representing nearly 20% of GDP – both federal and state policymakers urgently seek ways to contain runaway expenditure growth. This drive manifests through expansion of programs like Medicare Advantage and Medicaid managed care coupled with accelerating passage of game-changing legislation like No Surprises Act and Transparency in Coverage ruling.

However, new regulations and health reforms focused on pricing transparency, consumer financial protections, access expansion and cost controls also greatly heighten administrative complexity for medical billers. This article examines the wave of billing-impacting policy changes cresting and strategies leveraging next generation technology to cost-effectively strengthen compliance.

Recent Major Regulatory Changes Affecting Medical Billing

The past few years witnessed a blizzard of billing-disruptive federal and state level regulations:

The No Surprises Act

This wide-ranging 2021 legislation bans surprise medical bills patients face from out-of-network providers. But the law requires payers and practices implement numerous data sharing, patient notice and consent procedures. Enforcement began January 2022, with fines up to $10,000 per incident of non-compliance.

Price Transparency Mandates

The federal Transparency in Coverage and state laws in CA, CO and elsewhere compel insurers and providers publish out-of-pocket cost estimates for hundreds of defined medical services, procedures and diagnostics – adding billing workflow complexity.

Interoperability and Patient Access Regulations

Recent interoperability rules demand easier sharing of medical records across providers and payers. Practices must provide patients electronic access and copies of health data. Standards evolution expands data capture and compliance needs.

State Individual Insurance Reforms

A growing number of states now impose coverage mandates around fertility services, hearing aids, Diabetes prevention programs, pelvic floor therapy and more specialized services – all impacting billing codes, rules and documentation needs.

Medicaid Reimbursement Cuts

In response to COVID deficits, multiple states cut already slim Medicaid reimbursements paid for rendered services. This squeezes revenue realization further on services provided. Billing costs remain unchanged but collected payment decreases per claim for government-paid care.

The above highlight only some major recent regulatory upheavals now requiring extensive modifications to policies, clinical workflows, analytics and technologies supporting medical billing functions to prevent compliance failures. With more legislative costs reforms pending, operational complexity will intensify.

New Compliance Mandates Creating Billing Disruption

This expanding blizzard of healthcare reforms directly alter key medical billing requirements and workflows – creating sizeable disruption:

More Stringent Documentation Needs

To justify services line up with utilization review policies and prevent fraud, documentation must substantiate clinical appropriateness and site of service with greater specificity. Gaps risk claim denial and audit penalties.

Pre-Authorization Expansion

Payers accelerate implementation of pre-approval checks before delivering services to validate medical necessity and cost-effectiveness. More upfront eligibility and authorization workload impacts billing staff.

Shorter Filing Deadlines

No surprises and other rules now set stringent timeframes submitting initial claims data which many current systems and manual efforts struggle meeting.

Good Faith Estimates (GFE)

New price transparency laws require supplying patients unbiased out-of-pocket cost estimates on shoppable services. Added GFE paperwork must integrate into billing records.

Uniform Patient Consent

Consent process for out-of-network care updated requiring patient notification if OON provider may be involved and securing affirmative choice to receive care under given cost terms.

Interoperability Standards

Support for emerging interoperability standards around patient data access APIs (application programming interfaces), HL7 FHIR formats etc. now mandatory – forcing legacy system data migrations.

Compliance Fines Risk

Lacking proof of compliance with Congress and state-imposed reform obligations exposes providers to substantial financial penalties:

  • Price transparency violations as high as $100 per day after first warning
  • No surprises act fines reaching $10,000 per infringement
  • State mandates like NY’s Surprise Billing law involving potential $1000 per violation fees
  • Medicaid/Medicare FCA charges imposing treble damages plus $11,000 to $23,000 per false claim

With lawmakers applying more prescriptive billing rules spanning private and public insurance -inconsistently across geography – just staying legally compliant demands enormous time, attention and technology investment from medical billers operating on thin margins. Non-compliance sinks bottom lines fast.

Technology Essential for Regulatory Change Management

Given the rising tide of reform-driven billing mandates and potential legal penalties, healthcare organizations require smart technology strategies to stem chaos:

Cloud-Based Modular Software

Trying to retool legacy platforms like EHR, RCM and PM systems too rigid or dated to adapt can stall progress. Instead implementing niche cloud-based apps addressing evolving needs cuts integration hassles.

Interoperability and Data Management

Disparate datasets must be smoothly federated to create unified patient records across clinical, claims and billing data silos to ensure timeline documenting, reporting compliance etc.

Intuitive Dashboards

Simple real-time visibility into KPIs tracking adherence across new quality reporting obligations, denial rates, processing times and volumes etc provides management confidence around performance.

Automation and AI

Leveraging business process automation across manual workflows to speed transparency report generation, eligibility checks, GFE creation etc saves overloaded staff. AI propels accuracy.

APIs

Modern open REST APIs ease third party app integration required for patient cost calculator embed, data system connectivity etc which dated proprietary legacy interfaces obstruct.

The Cloud Imperative

Only the unlimited storage capacity, rapid provisioning and iterative deployment strengths of cloud technology sufficiently equip health systems to assimilate near constant policy changes remaking healthcare.

Interoperability is the Hope and the Hurdle

While interoperability is the ultimate goal, transitioning from legacy enterprise software and outdated interfaces presents obstacles impeding compliance automation. Successful change requires pragmatic gameplans bridging old and new.

Regulatory Change Management Playbook

Effectively tackling the growing tangle of billing rules involves organized transformation:

  1. Regulatory change monitoring
    Actively track federal and state lawmaker proposals allows proactive preparation for final rulings.
  2. Impact assessment
    Model impact of legislation across workflows, operations and systems to determine requirements.
  3. Execution roadmap
    Blueprint phased process and technology upgrades, testing, and optimization priorities against budgets over 2-3 years.
  4. Compliance measurement
    Assess, audit and report adherence levels across business units to governance leadership enterprise wide.
  5. Continuous process tweaking
    Solicit regular user feedback to incrementally improve updated workflows for physician adoption and patient benefit.

Disciplined change management prevents chaotic, wasteful reactions as philosophies slowly supplant dated healthcare approaches.

Patients ultimately win but market adaptation remains turbulent.

The Permanent Pivot to Consumer-Centered Billing

The seismic shifts bringing pricing transparency, interoperability and consumer coverage control also forcefully pushes medical billing from a backend clerical function towards becoming the locus interfacing with financially liable patients. Call it the rise of retail healthcare.

With more cost ambiguity banished through mandated price discovery and easier healthcare shopping, billing must transform from scorekeeper to quasi-financial advisor explaining charges and exploring coverage and out-of-pocket expense implications more holistically early during clinical evaluation.

This billing role pivot demands both a more patient-friendly bedside manner mindset and technical fluency guiding patients through modern financial calculators and health savings resources. Customer service and health literacy skills grow more differentiating.

The Path Forward: Billing Must Become Chief Listener

Between patients bearing higher financial risk and regulations redefining care access, billing can no longer hide behind the scenes simply filing claims but should emerge as chief patient navigator empowering smarter medical consumption budgeting dialogue.

Eventually, machine learning and automation will offload tedious historical billing tasks. But the billing focus should shift left towards transparent patient advisement, enrollment efficiency and retail price clarity for coming consumer-directed care climate.

Summary

Rather than reacting late, medical billers should prepare teams now for the permanent rise in regulatory and compliance changes impacting workflows across the revenue cycle as reform momentum builds. With the right cloud infrastructure, automation tools and change management discipline, the coming wave of billing complexity converts into a competitive differentiator demonstrating consumer commitment – essential for attracting patients in the bold emerging marketplace.

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